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Design for the Marketing Mix: The Past, Present, and Future of Market-Driven Engineering Design
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: The four Ps of the marketing mix (Product, Price, Place, and Promotion) serve as a framework for characterizing the marketing decisions made during the product development process. In this paper, we describe how the last ...
A Model for Quantifying System Evolvability Based on Excess and Capacity
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: An important factor in system longevity is servicephase evolvability, which is defined as the ability of a system to physically transform from one configuration to a more desirable configuration while in service. These ...
Evaluation of System Evolvability Based on Usable Excess
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: Complex, largescale engineered systems are an integral part of modern society. The cost of these systems is often high, while their ability to react to emergent requirements can be low. This paper proposes evolvability, ...
Performance Analysis and Technical Feasibility Assessment of a Transforming Roving Rolling Explorer Rover for Mars Exploration
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: This paper explores a two state rover concept called the Transforming RovingRolling Explorer (TRREx). The first state allows the rover to travel like a conventional 6wheeled rover. The second state is a sphere to permit ...
Excess Identification and Mapping in Engineered Systems
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: A system must continue to meet stakeholder needs throughout its service life to maintain value. Excess that is embedded into components during the design phase can enable inservice system evolution when new or changed ...