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Customer-Driven Optimal Design for Convergence Products
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: Convergence products are multifunctional designs which are changing the way consumers use existing functionalities. Manufacturers’ ventures in developing convergence products abound in the marketplace. ...
Strategic Design Decisions for Uncertain Market Systems Using an Agent Based Approach
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: Market players, such as competing manufacturing firms and retail channels, can significantly influence the demand and profit of a new product. Existing methods in design for market systems use ...
Engineering Product Design Optimization for Retail Channel Acceptance
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: Significant recent research has focused on the marriage of consumer preferences and engineering design in order to improve profitability. The extant literature has neglected the effects of marketing ...
An Augmented Lagrange Multiplier Based Method for Mixed Integer Discrete Continuous Optimization and Its Applications to Mechanical Design
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: An algorithm for solving nonlinear optimization problems involving discrete, integer, zero-one, and continuous variables is presented. The augmented Lagrange multiplier method combined with Powell’s ...
A Thermodynamic Framework for Describing Solidification of Polymer Melts
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: A thermodynamic framework is presented that can be used to describe the solidification of polymer melts, both the solidification of atactic polymers into an amorphous elastic solid and the ...
Multi-Objective Single Product Robust Optimization: An Integrated Design and Marketing Approach
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: We present an integrated design and marketing approach to facilitate the generation of an optimal robust set of product design alternatives to carry forward to the prototyping stage. The approach ...
Multicategory Design of Bundled Products for Retail Channels Under Uncertainty and Competition
Publisher: The American Society of Mechanical Engineers (ASME)
Abstract: One prevalent approach to increase both retailer and manufacturer revenues are to improve the attractiveness of a product offering by bundling related product categories together for one price. ...